Is Your Organization Mobile-Friendly?
April 20, 2015 - Google announced that on April 21, 2015 it will shake up its mobile search results. Having a website that is friendly to mobile browsers on smartphones will be key as Google rolls out a new mobile-focused algorithm.
Google will favor websites that are defined as mobile-friendly and those will rank higher in mobile search results. The change is designed to help users find search results formatted for their devices.
77% of executives use their smartphone to research a product or service for their business.
(S.E.W. search engine report - July 2014)
63%+ of adult cell owners use their phones to go online.